Great infrastructure has a personality. Consider engineering infrastructure that provides personality. Designing infrastructure with personality for communities will assist with making a relationship connection. This shows up in small details like aesthetics or functionality. Design from your point of view, not from someone else's experience.

Great infrastructure is for everyone even when only designed for just one community. If you try to design with a wide, general audience in mind, your infrastructure will lack functionality and sustainability. No one will be interested. Design for one community. If it’s genuine for the one, it’s genuine for the rest.